Ethiopia is working to transform its food system through a set of game changers that strive to change Ethiopia’s agricultural production patterns and to help improve consumption of under-consumed foods. The goal is to improve diet quality for Ethiopian consumers and households, which can only take place if consumers are more aware of what types of food to eat and if production of certain types of food can expand.
In collaboration with national partners, CGIAR collected and analyzed data collected in Ethiopia on consumers and businesses selling food to consumers within the same food environments. The goal of this exercise was to learn about what dietary gaps exist, the type of businesses selling those foods, and factors constraining MSMEs from selling more healthy foods. There were three aspects to the data collection that are pertinent to this note, all collected in Kolfe Keranyo and Butajira: a consumer survey, which included information about households, adolescents, and their caregivers (typically mothers); a food environment survey, which collected some basic information about all businesses that sold food, including the foods they sold; and a survey covering micro-, small- and medium-sized enterprises (MSMEs) that work in the food environment. The latter survey included detailed information about MSMEs to understand their role in providing food to consumers. In this brief, we describe highlights from that analysis, with an eye towards ways the analysis can inform actions taken to implement specific game changers that catalyze food systems transformation from a consumer perspective. Read more>>